1-in-4 Europeans want to pay via wearable devices

Text

Over 175 million Europeans believe they’ll start using contactless payments via a smart watch, bracelet, cheering or other wearable device, research by Mastercard has found. 

Mastercard and Maestro contactless spending surged 145% in 2017 and the popularity and convenience of being able to tap and go has spurred many Europeans to consider other new ways to pay.

“Europe leads the world in contactless payments and its overwhelming success has created a demand for even greater convenience,” said Mastercard’s Paolo Battiston. “Shoppers' trust in contactless is greater than ever, and in turn it seems they are ready to take this one stage further by trying contactless through connected devices.”

The number of European retail locations accepting contactless payments is up 42%, while 38% of all in-store transactions are now contactless. In the Netherlands, this figure is even higher, with over half of payments made via contactless technology, according to ABN AMRO.

As well as enjoying the handiness of going contactless, consumers are also less concerned about potential fraud arising from using this type of payment; worries over fraud fell 24% Europe-wide, with such fears down 41% in the Netherlands, 33% in Spain and 31% in the United Kingdom.

Author

Ingenico

-

Corporate Publication

También en Customer experience

18 Sep 23
Cómo el modelo "Compre ahora y pague después” cambiará el comercio minorista
18 Aug 23
Cómo la tecnología SoftPOS puede revolucionar los pagos y apoyar a los pequeños negocios
08 Aug 23
Cómo acelerar la habilitación de los medios de pago accediendo a consultoría de Servicios Profesionales
07 Aug 23
La nueva economía circular de la industria de pagos
09 May 23
Accesibilidad: ¿Cómo proporcionar una experiencia de pago más inclusiva?
26 Apr 23
Cómo Android puede llevar el mundo del retail al siguiente nível
11 Apr 23
Las formas únicas en las que compran y pagan los consumidores millennials
05 Apr 23
El poder de integrar las soluciones de regalos y fidelización con los pagos
prev next