ISVs: See Revenue from Digital Payments Faster with a Platform Approach to Hardware Integration
Point of sale (POS) independent software vendors (ISVs) must find a way to overcome a common challenge: payments hardware integration. Your clients demand a total system of POS and digital payments, enabling quick, smooth transactions and data sharing for end-of-day and back-office efficiency.
However, payment hardware integration isn’t only necessary to meet your customer’s expectations and increase their satisfaction with your solutions. It’s also essential to building a payments residual stream that enhances your business’ revenue. When it’s quick and easy to integrate and certify your software with payments hardware and maintain that integration, you benefit from faster time to market – and faster time to increased revenue.
What’s the Key to Low Friction Payments Hardware Integration?
Payment technology companies can take different approaches to helping ISVs with integration. Some payment technology companies offer support to ISVs by providing SDKs and demo PIN pads or card readers. But it still requires integrating with each type of device your clients use. A more developer-friendly approach is allowing ISVs to integrate with a payments platform. This allows you to integrate once to enable your clients to use a range of devices to accept digital payments efficiently and securely. A platform with backward compatibility is even more beneficial to ISVs, making it easier for your customers to continue to use the payment devices they’ve invested in as technology advances.
Android has emerged as a popular choice for payments platforms. Android-based payment technology supports flexibility, allowing you to add features and even give merchants the option to run business applications from their payment terminals. It also gives merchants a way to request technical support or service directly from the Android terminal, saving time by automatically opening a ticket when a user selects an issue from a drop-down menu. With an Android-based payment technology platform, you integrate once to provide all these benefits to your clients.
Find a Partner Who Understands ISVs
A platform approach to payment technology is an excellent indicator you’re working with a partner who recognizes ISVs’ challenges with payment integration and maintaining those integrations. However, payments technology and decreasing the complexity of the integration processes are just a few elements of a beneficial partnership for your business. A payment technology company should also map out their ISV partners’ journey and provide tools and resources to support you every step of the way – not only during integration.
Another sign of a good partnership is a partner who hears you. In an era of accelerated changes in consumer behaviors, competitive pressures, and corporate strategies, you need agile payment technology on the leading edge. When your partner listens to your feedback, you can help bring solutions to market that meet the needs of your clients– and improve your competitive position and business growth.
Choose the Right Technology and the Right Partner
Investing time into understanding a company’s approach to payment technology and ISV partnerships can help you find a frictionless path to integration and payments revenue and a more beneficial relationship long-term.
Ingenico has decades of experience working with ISVs and has developed payment technology that not only addresses merchants’ needs but also ISVs.’ Contact us to learn how a partnership with us will benefit your business.
